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Senior Marketing Consultant

Company: Kaiser Permanente
Location: Burbank
Posted on: February 22, 2021

Job Description:

Important Update: In response to the COVID-19 pandemic, Kaiser Permanente is moving to a virtual recruitment process including telephone and video interviews to help ensure the health and safety of our employees, candidates, and communities. Also, some hiring activities may be delayed or suspended in certain geographic areas and job categories. For more information on Kaiser Permanente's response to COVID-19, visit our Resource Center . Continually focused on advancement and improvement, our innovative sales and marketing professionals anticipate and respond to the ever-changing demands of our customers, members, regulators, and the marketplace. Senior Marketing Consultant Location: Oakland, CA Job Number: 906106 Date posted: 10/08/2020 Submit Interest Description: Strategic Project Consultants provide strategic marketing direction for cross-functional initiatives impacting KP's current and/or prospective customers and members. Strategic Project Consultants are responsible for the following: synthesize data and marketplace information to determine the appropriate marketing strategy and experience for each initiative; position the project and communicate the approach via a marketing plan; identify required marketing resources; ensure the seamless integration and execution of marketing deliverables across all marketing channels (i.e. web, collateral, RFPs).

Essential Functions:
- Drives 2-3 major marketing projects concurrently.
- Evaluates and analyzes data to inform the strategic marketing direction for each initiative.
- Develops and communicates the marketing strategy (writes the marketing plan, documents the customer/member experience, presents the strategy to stakeholders).
- Assembles the marketing sub-team and drives the execution of the strategic direction, determining the best use of marketing resources to launch a project.
- Serves as a subject matter/technical expert to Consultant.
- Represents project work to the Marketing Director and other Marketing leadership. Basic Qualifications:
- Minimum six (6) years of related experience.
- High School Diploma or General Education Development (GED) required.
License, Certification, Registration
- N/A
Additional Requirements:
- Thorough knowledge of policies, practices and systems.
- Regularly contributes to the development of new concepts, techniques, and standards.
- Considered functional expert in field within KP.
- Frequently contributes to the development of new theories and methods.
- Employs expertise as a generalist or specialist.
- Must be able to work in a Labor/Management Partnership environment.
Preferred Qualifications:
- Minimum eight (8) years of experience, OR master's dgree and four (4) years of related experience.
- Health care industry preferred. Primary Location: California,Oakland,Kaiser Center Additional Locations: Marketing Sales Service and Admin, 3100 Thornton Ave., Burbank,California, 91504 Scheduled Weekly Hours: 40 Shift: Day Workdays: Mon, Tue, Wed, Thu, Fri Working Hours Start: 8:00 AM Working Hours End: 5:00 PM Job Schedule: Full-time Job Type: Standard Employee Status: Regular Employee Group/Union Affiliation: NUE-PO-01-NUE-Non Union Employee Job Level: Individual Contributor Job Category: Sales and Marketing Department: Business Marketing Travel: Yes, 5 % of the Time Kaiser Permanente is an equal opportunity employer committed to a diverse and inclusive workforce. Applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), age, sexual orientation, national origin, marital status, parental status, ancestry, disability, gender identity, veteran status, genetic information, other distinguishing characteristics of diversity and inclusion, or any other protected status.

External hires must pass a background check/drug screen. Qualified applicants with arrest and/or conviction records will be considered for employment in a manner consistent with federal and state laws, as well as applicable local ordinances, including but not limited to the San Francisco and Los Angeles Fair Chance Ordinances.
Connect with a member of the Kaiser Permanente team at an upcoming career or professional event. We look forward to seeing you! Sign up to receive information about opportunities that relate to your interests.

Keywords: Kaiser Permanente, Burbank , Senior Marketing Consultant, Advertising , Burbank, California

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