Company: Kaiser Permanente
Posted on: June 17, 2022
This entry level individual contributor position develops,
curates, and produces a variety of written content, in English or
other languages as appropriate, under the guidance of more senior
Additionally, this role supports development and execution of
creative strategy from idea generation to completion by
recommending modifications to strategy to ensure effectiveness,
coordinating and providing materials for collaboration with
cross-functional teams, ensuring content is compliant with legal
and regulatory standards, and protecting the KP brand voice.
- Pursues self-development and effective relationships with
others by sharing resources, information, and knowledge with
coworkers and customers; listening, responding to, and seeking
performance feedback; acknowledging strengths and weaknesses;
assessing and responding to the needs of others; and adapting to
and learning from change, difficulties, and feedback.
- Completes work assignments by applying up-to-date knowledge in
subject area to meet deadlines; following procedures and policies
and applying data, and resources to support projects or
initiatives; collaborating with others, often cross-functionally,
to solve business problems; supporting the completion of
priorities, deadlines, and expectations; communicating progress and
information; identifying and recommending ways to address
improvement opportunities when possible; and escalating issues or
risks as appropriate.
- Develops, curates, and produces a variety of written content in
English or other languages as appropriate for a variety of media
channels/platforms by communicating with business partners to
determine expectations for content; reviewing and interpreting
creative and/or advertising briefs; writing clear and persuasive
content; editing and proofreading content; coordinating with design
to complement the copy with visual elements; ensuring optimization
of all content for search engines as appropriate; interacting with
business partners and other stakeholders; and revising content
based on feedback.
- Supports the development of ideas and concepts for short- and
long-form content by brainstorming strategies for relaying relevant
messaging to target audience; editing presentations for compelling
ideas to business partners and other stakeholders; participating in
meetings with creative leadership; and editing materials for
presenting initial ideas to creative leadership.
- Conducts research relevant to assigned projects, under the
guidance of more senior staff in order to ensure understanding of
audience, markets, and project objectives by developing an
understanding of the target topic; how the topic will influence the
audience; determining what makes the topic appealing to consumers;
the target audience; and keeping abreast of competitors and market
trends to avoid similar executions.
- Supports development and execution of creative strategy from
idea generation to completion by recommending modifications to
strategy to ensure effectiveness; coordinating and providing
materials for collaboration with cross-functional teams; ensuring
content is compliant with legal and regulatory standards; and
protecting the KP brand voice.
- Bachelors degree in Arts, Sciences, Business, or related field
OR Minimum Two (2) years experience in communications, writing,
marketing, or a directly related field.
- One (1) year in health care or another heavily regulated
industry (e.g., Banking).
- One (1) year project management experience.
- One (1) year professional experience in community management
and the development of social media content.
- One (1) year professional experience in the development of
digital or multi-media content.
- One (1) year technical writing experience.
- One (1) year commercial, promotional, or marketing writing
- One (1) year journalism experience. Bachelors degree in
Communications, Marketing, Advertising, Journalism, or English.
Successful completion of a Kaiser Permanente collegiate internship
PrimaryLocation : California,Burbank,Marketing, Sales, Service and
HoursPerWeek : 40
Shift : Day
Workdays : Mon, Tue, Wed, Thu, Fri
WorkingHoursStart : 08:00 AM
WorkingHoursEnd : 05:00 PM
Job Schedule : Full-time
Job Type : Standard
Employee Status : Regular
Employee Group/Union Affiliation : NUE-PO-01-NUE-Non Union
Job Level : Individual Contributor
Job Category : Creative Services
Department : MSSA Admin Offices - Creative and Production Srvcs. -
Travel : No
Kaiser Permanente is an equal opportunity employer committed to a
diverse and inclusive workforce. Applicants will receive
consideration for employment without regard to race, color,
religion, sex (including pregnancy), age, sexual orientation,
national origin, marital status, parental status, ancestry,
disability, gender identity, veteran status, genetic information,
other distinguishing characteristics of diversity and inclusion, or
any other protected status.
Keywords: Kaiser Permanente, Burbank , Writer/Copywriter II, Advertising , Burbank, California
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