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Digital Marketing Specialist

Company: Roth Staffing
Location: Burbank
Posted on: September 19, 2022

Job Description:

Our American multinational entertainment and media client in Burbank CA is seeking a Digital Marketing Specialist
Contract - 3+ monthsPay: Up to $36.00 an hour W2
Hybrid role - onsite 3 days/week. This Digital Media Specialist will be working alongside the digital media team on two high profile titles. Will be primarily responsible for communicating with creative agencies, coordinating social posts, editorial calendar organization, etc. Must have Digital MARKETING experience as well as Studio Marketing experience.
Overview
A dedicated, dynamic digital marketing specialist with a passion for social media and a strong understanding of the digital media landscape is needed for the Live Action brand team. This is a fast-paced, multi-faceted position that requires creativity, improvisation, organization and communication at a very high level. This position may require some non-traditional working hours (early morning/weekends), light travel and on field level work at events, including premieres, screenings & junkets. The position will support the Senior Manager and Manager across all titles on the development and execution of comprehensive digital campaigns Job Responsibilities: The Digital Creative Specialist will work with the Digital Marketing team members to, execute creative and social tactics and handle day to day operations for motion picture campaigns across brands, which includes managing:

  • Social content for multiple profiles within Facebook, YouTube, Twitter, Instagram, Snapchat and Tumblr along with emerging social platforms
  • Defined social editorial calendars for all digital platforms across multiple titles
  • Campaign milestones, calendars and all other relevant planning and campaign documents
  • Digital asset organization and delivery to both internal and external partners
  • Creative production and creative vendor management for social creative, copywriting, website development and CRMs
  • Rich media partners to oversee and execute on creative materials for all paid digital creative and media programs
  • Identify content creators with large social media followings, execute programs with individual content creators, work with Multi-Channel Networks (MCNs) to develop programs with network-specific social talent and manage execution of individual and network programs
  • Follow design trends, patterns, and cutting edge web technologies
  • Research and recommend best practices
  • Liaise with internal departments to complete daily production tasks on time
  • Track and create detailed recap decks of key campaign activations and performance metrics
    Basic Qualifications
    • Bachelor's degree plus relevant internship experience.
    • Hands-on experience creating/executing successful multi-platform digital marketing/media campaigns
    • Strong working knowledge of social media, digital ad inventory and mobile behaviors/opportunities
    • Excellent communication skills, both written and oral
    • Ability to manage multiple outside creative agencies and provide clear, concise creative feedback and guidance
    • Understanding of paid digital media and familiar with spec sheets, DoubleClick and other rich media platforms
    • Strong organizational, analytical and problem-solving skills
    • Creative copywriting experience and visual design skills a plus
    • Ability to be proactive and resourceful
    • Proficient in Outlook, Keynote, PowerPoint, Word, and Excel
    • Experience with Adobe Creative Suite highly desirable
    • Experience working within the entertainment industry and international markets highly desirableRequired Education Bachelor's degree Benefits:
      • We put our Ambassadors first. When it comes down to it, we know we can't fulfill our Promise to our business customers without your commitment. You represent our organization while on assignment. In return, we do our best to show our commitment to you. Our Ambassador Benefits package includes: Medical, dental and vision coverage. It also includes 401k, sick time, holiday and much more. We are an equal opportunity employer

Keywords: Roth Staffing, Burbank , Digital Marketing Specialist, Advertising , Burbank, California

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