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Content Marketing Manager

Company: Zest AI
Location: Burbank
Posted on: March 26, 2020

Job Description:

Our ZAML platform is used by some of the world's largest companies to transform their credit businesses. We are looking for a Content Marketing Manager to help us with our next phase of growth and to craft compelling content about our solutions, our customers, and our values.You have an attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into a story that resonates with our target customer through content creation ensuring your customers see products that are elegant and simple. You are deadline driven and have a talent for maintaining a steady drumbeat of content production, switching quickly between learning and creating. You know words are only part of the story and are adept at combining text with visuals and other media. You are eager to dive into a complex space and shape the way people see and hear our product promise through content that attracts, inspires, educates, and engages our target markets.In this role you will:

  • Be a trusty translator to find the right way to engage the right person at the right time while maintaining brand voice and product consistency
  • Become our growing sales team's new best friend by delivering the content and insights they need to be successful, like fresh outreach messaging, new sales collateral, infographics, and industry reports
  • Steward our customer experience with polished, informative content across the customer lifecycle, keeping our customers in the know and impressed
  • Help our customers tell their stories of success for authentic customer reference
  • Collaborate with design, corporate communications, and demand teams to manage creative production and timelines for campaigns
  • Partner with marketing operations to measure, test, and optimize campaigns and content towards business goals to drive demand
  • Develop your content marketing skillset and teach others through collaborative participation as part of a supportive marketing teamWe are looking for:
    • BA/BS degree
    • 3+ years content marketing experience delivering highly successful content programs, with a focus on B2B marketing
    • Experience developing content for owned, organic, and paid media with working proficiency in basic design principles, tools, and channel specifications
    • An eagle eye for detail and intense pride in polished proofreading
    • Must possess an understanding of media metrics and ability to build compelling stories with data
    • Ability to write to multiple audiences with the right voice about complex, abstract, and/or technical subjects; experience with enterprise sales a plus
    • Familiarity with software solutions for content management across stakeholders, such as CMSs and Knowledge Bases
    • Superior written and verbal communication skills with the ability to create effective messaging and tell compelling stories about our products and business to any audience - whether it's our consumers, internal team, or industry at largePerks and benefits:
      • People - the best part of Zest
      • Robust healthcare plans, matching 401K and unlimited vacation time
      • Dog friendly office with lounge areas and video games
      • On-site gym with fitness classes
      • Tuition reimbursement and conference allowance
      • Complimentary massages, manicures, pedicures and more
      • Daily catered lunches from LA's best restaurants and fully stocked kitchen
      • Company happy hours, social events and outingsAbout Zest AI:Here at Zest AI, we're leveraging the power of machine learning and big data to challenge the traditional method of credit underwriting. Lending institutions apply our product - Zest Automated Machine Learning (ZAML) - to better assess decisions on loan portfolios; which in response increases revenue, reduces risk, and automates highly regulated compliance measures within fin-tech. Please review our CCPA Policy with regard to applicant and employee personal information here.

Keywords: Zest AI, Burbank , Content Marketing Manager, Executive , Burbank, California

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