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Director, Paid Social

Company: OMG23
Location: Burbank
Posted on: September 20, 2022

Job Description:

THE AGENCYOMG23 is the new Omnicom Media Group agency dedicated to Walt Disney Studios and Disney's multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry's most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. We are also proud to be Disney's Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.
THE JOBThe Director, Paid Search and Social Media is responsible for managing the strategy and execution of Disney's paid social and search media plans. The Director is responsible for working with the Search and Social team across their specialty platforms to develop a campaign strategy which supports the client goals and integrates into the broader paid media plans. The Director is tasked to integrate search and social into the overall media campaign strategy, anticipate client needs and demands, and to manage all plans and projects within the team. The Director will mentor his/her team throughout the process, helping to craft career paths and contribute to the development of all employees working under their direction. Responsibilities include:

  • Build strong relationships with senior-level client counterparts and manage day to day relationships including strategic oversight and overall problem solving/troubleshooting
  • Manage team of Associate Directors, Supervisors, Specialists and Coordinators in the development, implementation and maintenance of multiple and simultaneous media plans
  • Identify client goals/objectives and lead the development of strategies and tactics for current campaigns
  • Ensure integration and coordination between various internal teams by updating and informing them on the status of all account projects.
  • Helps lead and contribute to overall process efficiencies - Strong knowledge of the paid search and social landscape and best practices with a special focus on new technologies, inventory opportunities, and partners - Ensures overall accuracy with client budgets, investments and overall execution of campaigns - Responsible for facilitating each team member's development YOUWe encourage you to apply if the below describes your experience and talents:
    • Bachelor's degree
    • Minimum of 10+ years of experience in paid social and paid search execution, entertainment a plus
    • A solid understanding of all major biddable platforms (Google AdWords, DoubleClick Search, Bing, or similar platform, Facebook Power Editor, Twitter Ads)
    • Strong team management and interpersonal communication
    • Ability to collaborate and work as part of a team
    • Strong presentation skills
    • Excellent skills in MS Office: Excel, Word and PowerPoint
    • Knowledge of ad serving, tagging, and media billing tools a plus

Keywords: OMG23, Burbank , Director, Paid Social, Executive , Burbank, California

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