Planner
Company: Publicis Imagine
Location: Burbank
Posted on: February 25, 2021
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Job Description:
Company DescriptionPublicis Imagine, a division of Publicis
Media, is the assigned media agency for Disney+, Disney Parks,
Experiences and Resorts, as well as ESPN/ ESPN+. We are a bespoke
agency created solely for Disney, made of the best talent within
the industry, with a sole focus of leading the change and driving
businesses into the future. We also too believe that if you can
dream it, you can do it. We are very excited to add Hulu--to the
team this year, and this role will be dedicated to the team
supporting Hulu.Job DescriptionWe are currently looking for an
Planner, Strategy to support the day-to-day Media Planning and
Strategy functions for a high profile entertainment client. This
person will assist a team in the development, execution, and
stewardship of media plans for client's business and report
directly to the Supervisor/AMD, Strategy.Role Objectives:*
Responsible for contributing to the development of and executing
strategy for the functional area* Develop media strategy and
recommendations under supervisor guidance* Present media plans and
provide plan maintenance including objectives/strategies and
updates* Maintain stewardship of reports including competitive
analysis using Strategy software to assess media schedules of
competitors, interpret data and draw conclusions* Prepare
flowcharts and budgets for media plan development and maintenance*
Prepare and issue buying specs and guidelines to buyers including
delivery goals and budgets for use in negotiations* Review and
verify media buys to ensure proper execution* Meet with vendor
community to analyze value and applicability of media channels for
client media planQualifications* B.A. or B.S., preferably in
Marketing, Advertising, or related field* 1+ years of experience in
media planning/strategy* Agency experience highly preferred*
Preferable Computer Skills/Software Knowledge: Microsoft Suite,
Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and
Optimization Software, Social Tracking tools, comScore, Prisma,
Mbox, MRI/GfK, GWI* Basic knowledge of all cross-channel media,
with a drive for curiosity and passion for the client's business*
Demonstrate ability to learn new propriety software and processes
quickly and proficiently* Solid written and verbal skills, with
ability to present to clients, maintain client correspondence and
internal documentation* Detail-oriented, good follow through, able
to multi-task, and work well under tight deadlines in a fast-paced
environment* Meet client and internal deadlines and obligations*
Manage projects, resources, stakeholders, and participants* Be a
resource to others in the resolution of complex
problems/issues?Additional informationAll your information will be
kept confidential according to EEO guidelines.
Keywords: Publicis Imagine, Burbank , Planner, Other , Burbank, California
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