Publicity Specialist

Company: The Walt Disney Company
Location: Burbank
Posted on: November 13, 2022

Job Description:

The Walt Disney Company's Disney Media Entertainment Distribution (DMED) is a global business segment for The Walt Disney Company with the mission of providing consumers around the world access to the content they want most, on the latest platforms, at a time ofrapidly-evolvingconsumer habits. Combining the Company's direct-to-consumer streaming services - ESPN+,Disney+and Hulu - alongside Disney's international media businesses, DMEDaligns cutting-edge technology withworld-classcontent and beloved brands to expand the Company's global footprint and deliver highly-personalized entertainment experiences to diverse consumers around the world.Job Summary:This position will be responsible for creating and implementing effective publicity/media relations campaigns for Disney+, with a focus on driving strategies and coordination with global teams for original content publicity. The ideal candidate has experience in developing and executing communications initiatives, working with various content and publicity teams, executives, cross-functional global teams, press, talent and creatives. Has a strong understanding of the streaming and traditional television marketplace and an ability to write publicity communications in a clear, thoughtful, and incisive manner. This includes drafting press releases, talking points, and other publicity materials, handling outreach to key national and local media outlets."#DisneyCommsCareersResponsibilities:Strategic and creative mind; solutions oriented and can work in a fast-changing environment with the ability to adapt quickly under pressure.Develop communications strategies for Disney+ original campaigns.Oversee long and short-term publicity strategies that build buzz for original content on Disney+ streaming service.Write and edit press materials and releases, coordinate and cover set visits and photography coverage.Collaborate with multiple internal publicity teams to promote content, working together to plan and execute talent participation in major promotional and publicity events, including but not limited to junkets, premieres, Comic-Con, D23 Expo, etc.Build and maintain strong communication and relationships with internal departments including but not limited to Content, Marketing, Business Affairs, Production and Publicity to promote projects and initiativesManage international publicity requests for various titlesEnsure that all publicity needs and goals are met in a timely and professional mannerExperience and Skill Qualifications:At least 2yearsof publicity experience (internships included) at a network, streaming service, studio or agency Self-motivated, proactive professional capable of working as a member of a team as well as independently.A sound work ethic, desire and commitment to accept increasingly greater challenges and responsibilitiesAbility to adapt in a fast-paced work environmentAble toprioritize projects and multi-taskStrong organizational/verbal and written communication skillsThe ability to build relationships with TV entertainment media, talent bookers, studio partners and talent repsEducation Qualifications:Bachelor's degree preferredor equivalent work experience

Keywords: The Walt Disney Company, Burbank , Publicity Specialist, Other , Burbank, California